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September 25, 2020 2022-04-08 14:44Education Center
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Subject Areas
Trending Courses
Emails & CTA
3.0/5
(1 rating)
3.3 hours
All Levels
What you'll learn
Crafting effective call-to-action (CTA) buttons in emails
Choosing the right placement for CTAs in emails
Using clear and concise language for CTAs in emails
Optimizing CTA copy for conversions
Creating urgency with CTAs in emails
Using contrasting colors for CTAs in emails
Testing different types of CTAs in emails
Making CTAs prominent in email templates
Including multiple CTAs in emails, if appropriate
Personalizing CTAs based on user behavior or preferences.
Email Analytics
5.0/5
(1 rating)
3.3 hours
All Levels
What you'll learn
Understanding email open rates and click-through rates
Analyzing email conversion rates
Using segmentation and targeting to improve email performance
Tracking email deliverability rates
Monitoring bounce rates and identifying potential issues
Using A/B testing to optimize email content and CTAs
Identifying and addressing email list churn
Analyzing subscriber engagement over time
Measuring the impact of email campaigns on website traffic and sales
Using email analytics to inform overall marketing strategy.
Email Tracking
4.0/5
(1 rating)
2.2 hours
All Levels
What you'll learn
Tracking email opens and clicks
Monitoring email delivery and bounce rates
Identifying and resolving email delivery issues
Using UTM parameters to track email performance in Google Analytics
Setting up conversion tracking for email campaigns
Tracking revenue generated from email campaigns
Analyzing email engagement metrics such as time spent reading emails and scrolling behavior
Using heatmaps to track user behavior within emails
Identifying and targeting inactive subscribers
Using email tracking to optimize future email campaigns.
All Levels
Email Integrations
An Email Integrations Workshop is a training session that teaches …
0/5
0
Email Integrations
2.3 hours
All Levels
What you'll learn
Integrating email marketing with CRM platforms
Connecting email campaigns to social media channels
Integrating email campaigns with e-commerce platforms
Using Zapier or other automation tools to integrate email marketing with other apps
Integrating email marketing with lead generation tools
Connecting email marketing with event management platforms
Integrating email campaigns with webinars or online courses
Using email marketing to nurture leads in a sales funnel
Integrating email marketing with project management tools
Connecting email marketing with customer support platforms.
Emails & API
3.0/5
(1 rating)
1 Lesson
2.6 hours
All Levels
What you'll learn
Setting up email integration with an API
Using APIs to send automated emails
Integrating email tracking and analytics with APIs
Email validation and verification using APIs
Sending and receiving emails using RESTful APIs
Creating and managing email templates with an API
Managing email lists and subscriptions through APIs
Using APIs to integrate email marketing platforms
Implementing email authentication and security with APIs
Building custom email workflows with APIs.
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