What you'll learn
Crafting effective call-to-action (CTA) buttons in emails
Choosing the right placement for CTAs in emails
Using clear and concise language for CTAs in emails
Optimizing CTA copy for conversions
Creating urgency with CTAs in emails
Using contrasting colors for CTAs in emails
Testing different types of CTAs in emails
Making CTAs prominent in email templates
Including multiple CTAs in emails, if appropriate
Personalizing CTAs based on user behavior or preferences.